Restaurant Growth in Saudi Arabia

An Examination of the Projected Restaurant Growth in Saudi Arabia (2024 to 2030)

Food & Rhythm
3 min readJul 28, 2023

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Introduction

Out of the myriad components that constitute an economy’s backbone, the restaurant industry undoubtedly plays a critical role. It is a sector that not only contributes significantly to the economy but also reflects cultural trends and societal dynamics. This essay aims to provide a persuasive argument about the anticipated growth in the restaurant sector in Saudi Arabia from 2024 to 2030.

Current Situation

Notably, Saudi Arabia, a middle eastern country holder of vast oil reserves, has been fervently diversifying its economy. The country’s immense drive for economic diversification under the Vision 2030 initiative has significantly bolstered various sectors, among them, the restaurant industry. This sector’s potential lucrativeness has undergone an upswing in recent years, enjoying notable growth and attracting significant investment. Yet, this is merely the prelude to what is projected to be exponential growth from 2024 to 2030.

The Vision 2030 Initiative and Restaurant Industry

The Vision 2030 plan, initiated by Crown Prince Mohammed bin Salman, involves the transformation of different areas of the Saudi economy and society, which undeniably includes the restaurant business. The drive to boost tourism, foster culinary diversity, and increase local and foreign investments has catalysed a growing interest in the restaurant industry, opening up myriad opportunities for expansion and development.

Growth Projections and Justifications

According to industry forecasts, the restaurant industry in Saudi Arabia is poised for considerable growth from 2024 to 2030. Several factors contribute to this optimistic forecast. These predictions are bolstered by increasing disposable income, changing lifestyle patterns, accelerated urbanisation and a younger demographic that is increasingly embracing dining out and food deliveries. Furthermore, the foray and spread of international restaurant chains will unquestionably buoy the industry’s growth during the forecast period, espousing culinary diversity and offering different dining experiences.

Rising urbanization and disposable income

Studies have shown that there is a direct correlation between the level of urbanization and the demand for restaurants. As Saudi Arabia continues to witness accelerated urbanization, the ensuing lifestyle changes are expected to drive demand for dining options, promoting the restaurant industry’s growth. Furthermore, growing GDP and disposable income likewise translate into an increased propensity for dining out, stimulating growth in the restaurant industry.

Changes in lifestyle and demographic trends

Saudi Arabia’s younger population is increasingly adopting Western lifestyle habits, including dining out and relying on food delivery services, consequently fuelling the growth of the restaurant industry. Higher disposable income, coupled with a desire for vibrant social experiences and international cuisine, makes dining out more appealing.

Influx of International restaurant chains

Saudi Arabia’s progressive opening up to the world is paving the way for international restaurant chains. These brands are not only bringing their unique offerings but also a wealth of experience and international standards that boost the local restaurant industry’s competitiveness. This influx enriches the industry’s diversity, creating more options for consumers and driving demand, which in turn spurs the industry’s growth.

Conclusion

Considering all the points outlined, there is a justified optimism surrounding the future of Saudi Arabia’s restaurant industry. The period from 2024 to 2030 promises exponential growth driven by a blend of demographic, lifestyle and economic shifts, all underpinned by the ambitious Vision 2030 plan. Consequently, the sector is seen as an attractive platform for investments and entrepreneurial ventures.

While it cannot be negated that challenges such as cultural resistance and market saturation may arise, the projected growth of the restaurant industry in Saudi Arabia from 2024 to 2030 is highly plausible. This anticipated growth echoes Saudi Arabia’s general goal under Vision 2030: economic diversification, societal development, and cultural opening. As the Kingdom makes strides towards these objectives, the restaurant industry will undoubtedly share in this prosperity.

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Food & Rhythm

Articles About Food and Beverages, Industry and Cultures. By Hani Zain